I had a Twitter exchange last week with Lesley at Cup Cakes In The City. Her son is going to Hull University and I mentioned visiting it when our daughter went there. My wife (aka The Management) was most impressed with the flower beds. Now, this may not be the most important aspect of a university but being greeted by hordes of beautifully tended pansies created a good initial impression.
Often an initial impression is all we have to go on. Our perception of people, products, businesses and organisations in general will determine whether we will pursue a relationship with them. We are in an unfamiliar town and we want lunch. We don’t know the restaurants, so we peer through the window. What we see will lure us in or turn us away despite the fact that appearances aren’t necessarily a guide to the quality of the food or the service we’ll receive.
How are your metaphorical flower beds? Which reminds me that the hedge needs cutting and the lawn mowing!
